The collaboration between Nike and Jacquemus has been one of the most exciting in the fashion world in recent years. Nike, is one of the world’s most famous sports brands, teamed up with French designer Simon Porte Jacquemus to create a line of sportswear inspired by the culture of the South of France. The collaboration focused on creating comfortable and functional sportswear with a sophisticated and elegant touch.
The Nike x Jacquemus collaboration
The collaboration was announced in March 2021, and immediately caught the attention of fashion lovers and Nike fans. The collection was based on the colours and landscapes of the South of France, and the designs were influenced by Jacquemus’ minimalist and elegant aesthetic. The colour palette was inspired by Mediterranean landscapes, with shades of blue, green and also sand.
The collection included garments for men and women, including T-shirts, hoodies, shorts, leggings and jackets. The garments were designed to suit any physical activity, from high-intensity training to yoga and pilates. In addition, the garments included functional details such as mobile phone pockets and reflective elements for safety at night.
This collaboration was a showcase of the versatility, scope of sportswear and the ability of the brands to bring their strengths together to create something new. The collection has been well received by the public, and has been praised for its attention to detail and the quality of its materials.
@lifeby_may unboxing my Jacqumus x nike sneakers 🤎 #jacquemus #nike #jacqumusnike #riyadh ♬ الصوت الأصلي – فهد مكس 🛸
In conclusion, Jacquemus x Nike is undoubtedly redefining the concept of ready-to-wear with garments that are “comfortable anytime, anywhere”. And also the collaboration between Nike and Jacquemus has been one of the most interesting and successful in the fashion world in recent times. The collection is a perfect blend of Jacquemus’ elegant and sophisticated style and Nike’s functionality and comfort, paving the way for future collaborations between brands in the fashion and sports industry.
Natàlia Balart Pascual.