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The new «SHERO» plus size movement from Hunkemoller’s lingerie brand.. The new «SHERO» plus size movement from Hunkemoller’s lingerie brand..
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The new «SHERO» plus size movement from Hunkemoller’s lingerie brand..

Hunkemöller is made for women of all types of body complexions, having that differentiation from other brands. You can shop from the size petitte to plus size girls.
CulturaEuropaSocietatZResto 9 junio, 2021 user3 0
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Hunkemöller is a clothing brand from the Netherlands, specialised in lingerie. The company was founded in 1886 in Amsterdam as a corsets shop. Hunkemöller...
Inici » Historic » The new «SHERO» plus size movement from Hunkemoller’s lingerie brand..

Hunkemöller is a clothing brand from the Netherlands, specialised in lingerie. The company was founded in 1886 in Amsterdam as a corsets shop. Hunkemöller sells lingerie, shapewear, nightwear, swimwear, sports clothing, hosiery and ladies accessories.Hunkemöller contains own-operated stores, shop-in-shops, commerce and international franchise units. It has more than 940 stores, with more than 7.400 employees.

Hunkemöller is leading bodywear in western Europe. Their costumers are attracted by the fashionable appeal of their clothes. Their target core are from Germany, the Netherlands, Spain, Belgium, Franc, Denmark, Austria and Sweden.

Hunkemoller calls their target “SHERO” , a mix between “She” and “hero”, and it’s wonderful.

 

Ashley Graham and curvy models pose for Hunkemöller's new campaign "SHERO".

Ashley Graham and curvy models pose for Hunkemöller.

 

Obviously the brand is focused in all women , don’t giving the especial attention for any kind of age range, but it is for women between 18 to 45 years old. But more especial than that is that Hunkemöller is made for women of all types of body complexions, having that differentiation from other brands. So there is a big diversity of beautiful clothes for all type of women and that is very important nowadays.

 

Girls that they are 100% in touch with themselves, fun, positive and lives this life to the fullest. Conscious girls that enjoy social life but equally value her “me time”. Real millennials and Generation Z , always online, waking up with their smartphone. She’s always update with what’s happening on all social media. Girls that love to shop physically but also online. And very important , that they value quality over quantity.

 

– ALICIA DÍAZ MILLER.

 

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