WHAT BRANDS MEANS TO US
This year Meaningful Brands took place in Universitat Abat Oliba, in Barcelona. This is a research taken every 2 years and it analyzes the the importance of the brands and its impact in the society. It is developed by Havas Group, one of the most important communications groups in the world.
BlogsCatalunyaTecnologiaZPortada Derecha 7 November, 2019 0 Katarzyna Sochacka and Albert Rojas Barcelona Meaningful Brands has been studying the impact of brands for 10 years, where they have analyzed the social transformation. It has been divided in two vectors, the economic crisis and the technological revolution. Dionisia Mata Prados, sociologist and Insights Director of... Read more
Franco remains exhumed and flown to cemetery near Madrid
Spanish dictator’s body moved from tomb in the Valley of the Fallen to lie alongside his wife
PolíticaSense categoriaZPortada Izquierda 24 October, 2019 0 The body of the Spanish dictator Francisco Franco has been exhumed from the tomb in the Valley of the Fallen where it has lain since his death in 1975 and is being taken by helicopter to lie alongside that of his wife in a cemetery near Madrid. Shortly after... Read more
“A local journalist has to be more at the bottom of the canyon”
Alberto Mata is a sports local journalist that had to work hard to be where he is.
EspanyaZPortada Izquierda 9 April, 2019 0 Alberto Mata (Tenerife, 1985) is a sports journalist who entered this profession by chance. After 17 years as a local journalist, he has the same enthusiasm as the first day. Not only does it narrate football matches, but it also appears on a television program and a sports program... Read more
Els millors macarrons de Catalunya
El programa de ràdio “Via Lliure” de RAC1 m’encarrega trobar 5 dels millors restaurants on menjar macarrons a Catalunya!
BlogsCatalunya 9 April, 2019 0 Els macarrons són un plat emblemàtic de la cuina de casa. Recepta que agrada a grans i petits, de gran versatilitat, no sempre és fàcil de trobar-ne de qualitat als restaurants. Aquest era el nostre repte! Un bon sofregit, carn de qualitat, la cocció de la pasta… Tot suma per... Read more
The Irish fighter is here to win the Catalan Rugby League
Raised in Ireland and fighting in Spain, Niall Farrell wants
BlogsCatalunyaEuropaZPortada Izquierda 7 April, 2019 0 Niall Farrell (Dublin, 1998) is studying aeronautical engineering, something that he does while combining his studies with his beloved rugby. Since he was very young, he was selected by the Irish team to represent his country. His path in rugby became more noticeable as the years went by. Until at... Read more
Space Race: From A Political Statement To A Marketing Stunt
50 years ago, the Space Race was considered a “giant leap for mankind”. Nowadays, it’s hardly even an attention-grabber… but why?
CatalunyaCiènciaZPortada Derecha 18 March, 2019 0 Since the 1960’s, the Space Race has lost its appeal. Instead of looking up at the moon, people’s attention has now shifted to what’s directly in front of them. The CosmoCaixa of Barcelona is celebrating the 50th anniversary of the first moon landing. The exhibition of this big mission... Read more
Tintin, the first man on the moon
What happens when science fiction overtakes the real science?
CatalunyaCiènciaCulturaSense categoriaZPortada Izquierda 18 March, 2019 0 It’s been 50 years since the Apollo 11 landed on the moon. However, Armstrong and his colleagues were not the first ones to get there. Almost 20 years earlier Tintin had already stepped on it. Tintin is not the only case where the science-fiction overtakes the real science and... Read more
Taylor Swift’s Impact on the Mid-Term Elections
The American singer encouraged her following, especially young people, to vote
CulturaPolíticaSocietatZPortada Izquierda 7 November, 2018 0 Taylor Swift has recently joined the list of celebrities that, over the past few weeks, have encouraged their following to vote in the midterm elections. It’s very likely that the advertising showcased online has made this year’s midterms one of the most popular in history. For instance, Rihanna, Justin Bieber or Ryan Reynolds have... Read more
Adding a social aspect to a tradition
On Sant Jordis day many institutions, such as the Abat Oliba University in Barcelona, use the day as an occasion to add social aspect.
CatalunyaZPortada Derecha 23 April, 2018 0 Barcelona. “When I walked out of the house this morning, I saw a lot of people on the streets. Everybody was very happy and very festive. I have never seen something like that before”, describes Will O’Neill the morning of his first Sant Jordi in Barcelona. The America student... Read more
Angela Merkel, the New Chancellor of Germany
After five months of instability, Angela Merkel finally takes office as Chancellor
EuropaGeneralPolíticaSense categoriaZPortada Derecha 21 March, 2018 0 Angela Merkel has been elected German Chancellor today for a fourth term with the vote of the absolute majority of the Bundestag. Merkel has managed to end the almost six months of political blockade with the support of 364 deputies of the 692 present. The elections of September 24... Read more
ESPECIAL DOS ANYS DE COLAU
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